Puro Art
Collection
Each PURO hotel houses a curated selection of photographs, paintings, installations, and illustrations. The works – all chosen with their respective site in mind – can be found in the hotel foyer and other public spaces, as well as in each guest’s room.
The PURO art collection foregrounds creatives whose work speaks to and with the surrounding city, while simultaneously reflecting more broadly on timely social phenomena. Each piece can be admired for its technical excellence, as well as its expressive power in helping make sense of the world around us. The resultant collection is not only for connoisseurs of the visual arts, but also for those who are curious about connecting with their destination’s artistic culture.
The broader PURO philosophy is one of inclusivity – and that extends to our collection, too. We believe that art should be open and available to all. We do not lock our works up in warehouses or seek to profit from them. Instead, we welcome guests and the local community to immerse themselves in the collection. We realize this through organizing meetings with artists, themed discussions, group tours, and performances in exhibition spaces. In doing so, we seek to create organic connections between our artworks and life outside of the hotel.
Through our collection – and its accompanying program of educational activities – PURO aims to popularize the visual arts and enable a space for exploration that everyone can participate in.